Yankee Candle – 2022 Scent of the Year
Inspired by the Japanese philosophy of ikigai, a design that blends bright citrus energy with Zen-like calm. Minimalist forms, soothing gradients, and balanced typography capture a moment of mindfulness inviting customers to pause and savor the present before the first flame is lit.
Concept Exploration
- the builder
- the painter
-the minimalist
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